Search Engine Optimization consists of two types, Organic and Mechanical. Organic SEO depends on manual or natural ways of optimizing a website and takes more time, resulting in longer lasting results. Mechanical SEO uses software, or seo tools to optimize a website. It takes less time, but the results have a shorter shelf life.

SEO tools are numerous. They are available for keyword verification checking and suggestions, link popularity checks, meta tag optimization, search saturation checking...
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