Several of my subscribers have contacted me with questions on search engine optimisation. This does seem a rather grey area, so I asked Ryan Simpson, an expert in the field, for some advice. This is the article he sent me.

There's no shortage on advice regarding what people should do to improve a web site's position in the search engine listings. It is easy to become confused when you consume all the information that is available, because some folks agree with others while some totally disagre...
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